BA in Marketing

• Develop understanding, knowledge and subject skills relating to the principles and practices of modern business management and marketing.
• Develop subject interests by allowing access to a range of specialist modules in marketing.
• Gain a firm foundation, through the programme’s structure in Year One, to the crucial areas of accountancy and finance, economics and management.
• Encourage intellectual curiosity that will contribute to the continuing professional development of a marketing professional.
• Produce graduates who are capable of operating in a multi-disciplined environment and in a variety of sectors and functions.

Marketing continues to evolve at high speed. It offers a hot job market for qualified graduates who can think strategically, create relevance and deliver measurable results. Students who complete the BA in Marketing degree have a wide variety of areas that they can aspire to work in such as content marketing, digital marketing, public relations, e-commerce, marketing strategy, search engine optimisation, search engine marketing and many more vacancy options that may arise and develop from time to time.

Global College Malta is licensed by the Malta Further and Higher Education Authority (MFHEA) as a Higher Education institution. All courses provided by Global Malta are accredited and/or recognised and thus mapped to the MQF/EQF respectively.

3 Years

6 – (European/ Malta Qualifications Framework)

To be awarded the BA in Marketing, students are required to achieve 180 ECTS, successfully completing all the modules

Evening classes

Assessment on the course is designed to be an integral part of the learning process for students and to enhance and confirm their knowledge and practice. Formative feedback will be provided to students through a combination of self-reflection, peer group and tutor feedback. Summative assessments will provide a measure of the extent to which students have achieved the learning outcomes of the modules. Assessment within the modules will take various forms including coursework assignments, reports, presentations, examinations and the dissertation. Full details of the assessment procedures for each module are shown in the individual module specification. Throughout the course, students, as part of their personal development, will be offered ample opportunities to improve their transferable skills. In addition, students will also develop their research skills.

All modules, with the exception of the Dissertation, will be assessed by a combination of summative/end-of-module written papers and formative/continuous assessment (up to 50%).

Continuous assessment will be undertaken via a combination of teaching and learning approaches including:

•   Case studies
•   Project work
•   Team/group exercises

Students will be provided with oral and written feedback on continuous assessment and, where applicable, strategies implemented to ensure that they are fully prepared for the end of the course assessments.

All students will have access to EBSCO, the world’s largest online library, Moodle for class notes and Turnitin for the upload of assignments.

For further information get in touch with a representative of Global College Malta.

EU Students*:

• Year 1: €4500
• Year 2: €4500
• Year 3: €4500

*This course is eligible for the Get Qualified Scheme. Students can get 70% of their tuition fees back upon successful completion of this course.

International Students: €5500 per year

Application Fee: €250

Registration Fee: €250

Administration Fee: €250 per year